Local Marketing

Course Abstract

10 minutes

Drive revenue and increase customer traffic by educating managers about building positive relationships with their community. This course provides practical ideas and tips for identifying local store marketing opportunities and then planning, budgeting and managing resources to bring those opportunities to life.

• Shares the importance of involving managers and employees when identifying community engagement opportunities to create buy in, enthusiasm and willingness to participate

• Explains techniques for evaluating needs and requests from local organizations and determining which are the best fit based on budget and resources
  
  
• Provides tips for maximizing your budget and making the biggest impact throughout the year with local marketing